Purposeful Relations is a global advisory and consultancy firm to improve the performance of communications, public relations, corporate affairs, and public affairs for in-house teams, agencies and consultancies.

We have four specialist practices focusing on measurement, professional development and learning, communication technology and CommsTransform™ to provide a whole team audit and performance improvement roadmap.

Purposeful Measurement

Planning, measurement and evaluation is the most important communications discipline. Purposeful Relations creates bespoke planning and measurement frameworks to use insight and performance improvement to contribute to organisational objectives. We put data and analytics at the heart of public relations, communications and corporate affairs. 

Purposeful Technology

There are thousands of marketing and communication technology tools and services. Purposeful Relations provides expert advice on the choice, purchase and use of the most effective tools to improve the performance of your team. We help you to integrate your CommTech and MarTech stacks to streamline your workflow and processes.

Purposeful People 

Your people are your power. Purposeful Relations provides learning and development, training, coaching and mentoring for every aspect of public relations, communications and public affairs. We provide high-level personalised learning to leadership teams and a wide range of learning opportunities for every level of practitioner.  

Purposeful Performance 

Purposeful Performance uses our IP protected CommsTransform™ toolkit to audit your people, professional practices and technology to provide you with a digital transformation roadmap to improve your performance and ensure you are providing the maximum contribution to organisational objectives.