The World Communications Forum Association in Davos is running a free AI in PR masterclass on the impact of AI on public relations, communications and corporate affairs.

The ‘Communications engineering: Almost everything you need to know about AI and communications’ masterclass will be led by Purposeful Relations co-founder Stuart Bruce and Aaron Kwittken, CEO of the Comms Tech Unit at Stagwell Marketing Cloud and founder and CEO of PRophet.

The masterclass is on Tuesday 6 June at 13:00 in the UK on Zoom.

Purposeful Relations also runs bespoke in-house communications masterclasses and PR training courses. Its new AI in PR courses and talks are already proving popular and can be delivered face-to-face or remotely ranging from a one hour keynote talk to a two-day masterclass.